Date created: 2012-03-21 15:57:53

Subject: Cape Town Business Building Workshop with ICT and Mobile focus 11&12 April 2012


Cape Town Business Building Workshop with ICT and Mobile focus 11&12 April 2012

Part of the Business Building Workshop Series 2012

WHEN: Wednesday, 11 April to Thursday, 12 April 2012 from 8:00 – 16:30

WHERE: 5th Floor, 125 Buitengracht Centre, Buitengracht Street, Cape Town

PRICE: R 1 950 per person (incl. VAT) – SAINe members and groups of 5 and more receive 10% discount.

An invoice will be e-mailed to you.

Opportunity: If you refer a friend, you get R500 discount!

Venue sponsored by Bandwidth Barn

CLICK HERE TO REGISTER for this workshop.


  • Planning your business in the Knowledge Economy paradigm:
    The Knowledge Economy by Awie Vlok (University of Stellenbosch)
    Business Modelling by Awie Vlok
    Business strategy and planning by Awie Vlok

  • Funding, Pitching and support:
    Funding and the funding landscape in South Africa by Alexandra Fraser (Research Analyst, Invenfin)
    Incubators and other funding models by Chris Vermeulen (General Manager, Bandwidth Barn)

  • Branding and marketing your business | Networking and communication:
    Branding your business by Karl and Ida (Owners, K&I Design Studio)
    Networking, marketing and communication – Your online identity, Market research, Crowdsourcing, Social media by Eric Edelstein (Serial Tech Entrepreneur) , Brian Currin (CEO, Brian Currin); Bruce Wade (Programme Manager, Cape Town Activa)

  • Intellectual Property (IP), Technology trends –roadmaps and -transfer; Mobile technologies and platforms:
    IP and the IPR Act by Chris de Villiers and Dr Joanne van Harmelen (Patent Attorneys, Spoor and Fisher)
    Technology trends and roadmaps; Technology transfer
    The Mobile Ecosystem laid bare by Amhed Kajee (Managing Director, Cellsmart Technologies)

Who should attend?

Entrepreneurs, Small business owners, CEO’s and employees of ICT and mobile SMME’s, new product developers, IT developers, Project managers, anyone who would like to start their own ICT and mobile business, IT department managers and any other entrepreneur or business owner that uses, or would like to use ICT or mobiles in their business to one extend or another.

If you or your company is not in the ICT and mobile industry and would like to learn more about the benefits of using new technologies in your business to remain stay on top of your business, the Business Building Workshop Series is also for you.

SPEAKERS: Alexandra Fraser (Invenfin); Awie Vlok (University of Stellenbosch); Chris Vermeulen (Bandwidth Barn); Chris de Villiers (Spoor and Fisher); Dr Joanne van Harlemen (Spoor and Fisher); Karl and Ida Mynhard (K&I Design Studio); Bruce Wade (Cape Town Activa); Amhed Kajee (Cellsmart Technologies)

About the Speakers

Alexandra Fraser:

Alexandra Fraser is the Research Analyst for Invenfin, which supports and invests in start-up companies with globally scalable, innovative intellectual property and is wholly owned by the Remgro Group. She is involved in managing and accessing new investment proposal for Invenfin, using her technical and business background to achieve this. Alexandra completed both her B.SC in Molecular and Cell Biology and Post Graduate Diploma in Entrepreneurial Management at UCT, before working for a number of companies in South Africa, Australia and the UK. Most recently she completed her Masters in International Business and Emerging Markets at the University of Edinburgh’s Business School, where her thesis looked at the Barriers to Deal Flow in the South African Venture Capital Industry. Alexandra has worked closely with Government, the Biotechnology and Healthcare sectors, University Technology Transfer Offices and the Private Sector to enable the formation of start-up companies. Alexandra is passionate about entrepreneurship and is often a guest lecture on entrepreneurship and venture capital.

Chris Vermeulen:

Chris Vermeulen was appointed as the General Manager of the Bandwidth Barn (Pty) Ltd in 2008. Prior to joining the Bandwidth Barn, Chris gained extensive business experience across a number of sectors and has served in various executive management positions. Chris is currently doing his Master’s Degree in Business Administration with the University of Liverpool. His field of specialization is entrepreneurship development. In 2009 he was nominated as a finalist in the ICT Personality of the Year Awards for his contribution to the development of the Information & Communication Technology sector in the Western Cape. Chris is currently serving as Vice Chairman of the Management Committee of the African Incubator Network, an organisation founded by infoDev to promote business incubation in Africa. In his role as GM at the Bandwidth Barn, Chris has been instrumental in organizing of the Cape Town Entrepreneurship Competition (CTEC), an initiative of the City of Cape Town, for the past three years. Download the Bandwidth Barn information sheet.

Chris de Villiers

Chris studied electronic engineering at Pretoria University, graduating in 1980. As a Posts & Telecommunications bursary holder he gained experience in electronics and telecommunications. A two year period of compulsory military service in the Air Force was also spent working in this field. Following this, Chris decided to study law and took a job as a trainee patent attorney at Spoor & Fisher, where he is now a partner. Chris practices in the fields of patent and design law, both local and international, including the preparation and prosecution of patent and design applications. Chris specialises in the electrical, electronic and mechanical fields, as well as in computer and software-related inventions and inventions relating to business methods.

Dr Joanne van Harmelen

Dr. Joanne van Harmelen has a PhD in medical microbiology from the University of Cape Town (UCT) and an LLB from UNISA. She is also is an Attorney of the High Court of South Africa and a qualified Patent Attorney. She is a member of the Biotech department at Spoor & Fisher, based in the Cape Town office, specializing in drafting patent applications in the biotech and life sciences fields; filing Plant Breeders’ Rights applications; and advising clients on relevant legislation, including the Biodiversity Act (NEMBA) and the Intellectual Property from Publicly Financed Research & Development Act.

About Spoor and Fisher:

Spoor & Fisher is a specialist intellectual property firm well-placed to help you optimise your operating model for managing patents and trademarks across Africa. We have the necessary experience, expertise and resources to manage large volumes of work throughout Africa. We are a firm of over 80 lawyers and intellectual property specialists, supported by over 220 paralegal and administrative staff, providing solutions across the full spectrum of intellectual property. Spoor & Fisher comprises two main fields of practice, namely patents (including electrical, electronics and software)/designs, and trademarks/copyright. The firm also has commercial and litigation departments, which straddle the main fields of intellectual property practice. We have a wealth of technical expertise within Spoor & Fisher and have the experience and knowledge in order to provide the legal services required by our clients. Further, we are able to engage anyone from our patents department, with specialised technical skill and expertise that may be required to understand the science that forms the subject of any particular project or invention, including conducting prior art searches, evaluating the registrability of inventions, and preparing filing and prosecuting patent applications locally and internationally. Spoor & Fisher also has an anti-counterfeiting unit that has comprehensive expertise in all legal and practical aspects of anti-counterfeiting law enforcement. Our commercial department assists clients with exploiting their intellectual property including advising and drafting of documents such as:

  • assignments, sale and technology transfers
  • licensing
  • franchising
  • joint ventures
  • confidentiality agreements and regimes
  • IT contracts; including software license agreements, development agreements and software service level agreements and
  • due diligence investigations.

Bruce Wade:

Bruce Wade, Programme Manager at Cape Town Activa, Entrepreneur and business owner was born in Zambia, educated in Jozi, and then spent the next 15 years unlearning all the stuff they forced on him. Did his time in the corporate and NGO worlds, now lives in Cape Town, he has found freedom in entrepreneurship and innovation. Bruce is a free thinker creative with a passion for how the world fits together mathematically. He is incompetent in more ways than competent but willing to learn new concepts each day. Bruce loves talking to people about new ideas, strategy and world domination. He has the ideal life in mind but may never get there, but keen to give it his best shot. Bruce dislikes entitlement, power, lies and covert marketing. These things and those people who think they have a right to push in in traffic make him sick and hacked off. When Bruce is not doing the Cape Town Activa thing he is dedicated to running the Entrepreneur Incubator and Academy. It is his passion to assist Entrepreneurs with the development of their businesses from initial ideas to enormous enterprises. Together with a team of staff and associates they push the envelope on innovation, convenience and cooperation.

What is ACTIVA?

Cape Town Activa empowers entrepreneurs and job seekers by connecting them to organisations, industry initiatives and places that provide valuable and practical resources to bridge the gap between where they are and where they need to be. The key mandates are to remove barriers and unlock opportunities by providing a one-stop solution for all entrepreneurs and job seekers to benefit from.

This will be done via Cape Town Activa’s web portal, call centres, walk-in centres and an approved network of associated suppliers that undergo strict selection criteria to ensure the highest levels of service delivery, industry knowledge and integrity.

Cape Town Activa’s long-term objective is to develop a world-class entrepreneurship and job seeker ecosystem that transforms Cape Town into the entrepreneur’s city of choice on the continent and a city open for business for outside investors.

Karl and Ida Mynhart:

Karl – has a Cum Laude in graphic design. Won silver for Best publication design at the Sappi Think Ahead awards. Worked as senior designer for Evans Cycles in the UK. Has a private pilot’s license with conversions on four aircrafts and night rating. Has a passion for typography, photography, sneakers and beer (in reverse order or importance). Karl is the creative director and design. Ida – has a First class honours in fashion design. Showed her final year collection at the London Graduate Fashion Week. Designed women’s, men’s, teens, and kids wear, as well as trend prediction and print work, for high-street retailers, suppliers and designers in London. Once had a band called ‘Ida’s hardcode band’… Has a passion for drawing (especially monsters), baking bread and could easily eat pasta for breakfast… Ida is the business director and illustrator.

Amhed Kajee:

Ahmed has a great interest in technology trends and developments and is at the forefront of advancements within the ICT and Telecoms sector. He is specifically focusing on mobile marketing, digital media and technology. His passion for business and entrepreneurship has resulted in a successful business career in all of his ventures – from R&D to marketing and everything in between. He has been interviewed by various publications, broadcasting channels and organisations. Having been self-employed throughout his working career, Ahmed is perfectly suited to business operations and initiatives that require entrepreneurial flair and creativity.

Brian Currin:

“Online Marketing is about doing more of the right things, more often“ Brian Currin is a freelance Web Marketer and Music Consultant who lives, works and plays in Cape Town, South Africa. He has been involved in the sales and marketing of technology products since the early 80's, holding various sales, marketing and management positions with Panasonic, Hicor and Sony. Over the years, Brian has helped many South African music- and non-music-related businesses establish a presence on the internet. He is a strong believer in web standards compliance, search engine optimization and social media marketing.

Eric Edelstein:

Eric Edelstein is a Financial Analyst turned Serial Tech Entrepreneur, and occasional Angel Investor. He has co-founded many of South Africa’s largest Internet marketing & product companies such as the incuBeta group (Click2Customers, TrafficSynergy, & Yola) & Springleap. His latest venture provides software for organisations looking to constructively engage with their customers and employees – Eric is passionate about all types of online marketing, but especially search marketing (pay per click & search engine optimisation), affiliate marketing and social media marketing. He is based in Cape Town, South Africa, but spent the first half of 2011 living in San Francisco and Silicon Valley. He speaks regularly at tech conferences, (he was president of the Ernst & Young Toastmasters club in Cape Town in 2010, and has achieved the “Competent Communicator” level in Toastmasters International) and writes for business & technology media. Eric was included in Mail & Guardian’s “Top 200 young people to have lunch with”, and Old Mutual’s “Top 36 South African young entrepreneurs. Specialties: Crowdsourcing, Crowdfunding, Internet Marketing (Media Buying, SEO, PPC, Social Media, email, viral & other Digital Marketing), Business Development, Negotiation, Rainmaker, Internet Start-up’s, Entrepreneurship, Public Speaking”

Awie Vlok:

About the Business Building Workshop Series:

The ‘Business Building Workshop Series 2012' is based on the SAFIPA ICT and Mobile Business Building Programme, which was originally compiled by RIIS for ICT and mobile entrepreneurs and small business owners/managers as well as IT departments across all sectors. ‘The Business Building Workshop Series 2012' is also open to other sectors beyond the ICT and Mobile Industry.

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